Which of the following actions is NOT considered an unfair method of competition in insurance?

Making direct comparisons between your insurance and those of competitors is generally accepted in the field of insurance as a legitimate marketing strategy, provided that these comparisons are truthful and not misleading. This practice allows consumers to make informed decisions by understanding the differences between various insurance products. Regulatory bodies typically allow for such comparative advertising as long as it is factual and does not misrepresent the features or pricing of the competitors' offerings.

In contrast, providing misleading information about competitors, using high-pressure sales tactics, and offering discounts that aren't compliant with regulations are deemed unfair methods of competition. These practices can mislead consumers, coerce them into making decisions, or create an uneven playing field among insurers that adhere to regulatory standards. Thus, focusing on accurate and honest comparisons falls within acceptable marketing practices, distinguishing it from the other options that represent unfair methods.